Download WhatsApp Business Terbaru: A Guide for Small Businesses
If you are a small business owner who wants to communicate more efficiently with your customers, grow your business, and stand out from the competition, you should consider downloading WhatsApp Business terbaru. WhatsApp Business is a free-to-download app that is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, free international messaging, group chat, offline messages, and much more. In this article, we will explain what WhatsApp Business is, why you need it, how to download and set up the app, and how to use it effectively.
What is WhatsApp Business and why you need it
WhatsApp Business is a tool for companies to engage with customers over the platform. It is designed for small businesses who personally manage conversations with customers. With WhatsApp Business, you can:
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Create a profile for your business to help your customers find valuable information like your website, location, or contact information.
Use special tools to automate, sort, and quickly respond to messages.
Use a landline (or fixed) phone number and your customers can message you on that number.
Run both WhatsApp Business and WhatsApp Messenger on the same phone, but each app must have its own unique phone number.
Respond to your customers right from your computer's browser using WhatsApp Web.
WhatsApp Business can help you improve visibility, automate communication, and keep your workflow organized. It can also help you build long-lasting customer relationships, drive business outcomes, and meet customers where they already are. According to a study by Nielsen, more than half of the respondents said they were more likely to shop with a business they could message directly. Moreover, according to a study by Morning Consult, 80% of small businesses in India and Brazil said that WhatsApp helps them communicate with customers and grow their businesses.
WhatsApp Business features and benefits
Some of the features and benefits that WhatsApp Business offers are:
Security: Every message, document, pictureevery interaction you have on WhatsApp is encrypted end-to-end, meaning only you and the person you are directly communicating with have the ability to see the information. You can also use two-factor authentication for extra security.
User interface: The app is easy to use, intuitive, and well designed. You can also see when your messages are sent, received, and read with the checkmark system.
Popularity: WhatsApp is the most used messaging app in the world, with more than 2 billion users across 180 countries. This means that you can reach a large and diverse audience with minimal effort.
Catalog: You can showcase your products and services in a catalog that customers can browse through within the app. You can add images, prices, descriptions, links, and codes for each item.
Labels: You can organize your chats and contacts with labels that help you sort them by categories such as new customer, new order, pending payment, paid, order complete, etc.
Quick replies: You can save and reuse messages that you frequently send so you can answer common questions in no time. You can create up to 50 quick replies using keyboard shortcuts or by typing "/" in the chat.
Greeting message: You can send an introductory message to your customers when they first message you or after 14 days of inactivity. You can customize the message with your business name and information.
Away message: You can let your customers know when you're away or busy by setting up an away message that will be sent when you're not available. You can also schedule the message to be sent at specific times or days.
Filters: You can filter your chats by unread messages, groups, or broadcast lists. This can help you prioritize your responses and manage your time.
Analytics: You can access metrics such as the number of messages sent, delivered, read, and received. This can help you evaluate your performance and improve your strategy.
WhatsApp Business app vs WhatsApp Business platform
It is important to note that WhatsApp Business app is different from WhatsApp Business platform. The app is for small businesses who want to manage their own communication with customers. The platform is for medium and large businesses who want to use the WhatsApp Business API to integrate with their own systems and software. The platform allows businesses to send notifications, confirmations, reminders, tickets, receipts, and more to their customers. It also enables businesses to use chatbots and live agents to provide customer support and service.
If you are interested in using the WhatsApp Business platform, you need to apply for access and work with a WhatsApp Business solution provider. You can find more information on the official website.
How to download and set up WhatsApp Business app
Downloading and setting up WhatsApp Business app is easy and fast. Here are the steps you need to follow:
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Download from Google Play Store or App Store
The first step is to download the app from the Google Play Store or the App Store, depending on your device. You can search for "WhatsApp Business" or use the links below:
Verify your business phone number
The next step is to verify your business phone number. You can use a mobile or a landline number, but it must be different from the one you use for WhatsApp Messenger. You also need to make sure that you have access to the phone and the SIM card in order to receive a verification code.
Once you enter your phone number, you will receive a six-digit code via SMS or a phone call. Enter the code in the app and tap "Next". If you don't receive the code, you can request a new one or verify your number using a phone call.
Migrate your chat history and media from WhatsApp Messenger
If you want to keep your chat history and media from WhatsApp Messenger, you can migrate them to WhatsApp Business app. However, this is only possible if you are using the same phone and the same number for both apps. If you are using a different phone or a different number, you cannot migrate your data.
To migrate your data, follow these steps:
Open WhatsApp Messenger on your phone and go to Settings > Chats > Chat Backup.
Tap "Back Up" to create a backup of your chats on Google Drive or iCloud.
Install WhatsApp Business app on your phone and verify your number.
When prompted, tap "Restore" to restore your chats and media from the backup.
Wait for the restoration process to complete and tap "Next".
Your chats will be transferred to WhatsApp Business app and will no longer be available on WhatsApp Messenger.
Create your business profile and catalog
The final step is to create your business profile and catalog. Your business profile is where you can provide information about your business, such as your name, address, website, email, description, hours of operation, etc. Your catalog is where you can showcase your products and services that customers can browse within the app.
To create your business profile, follow these steps:
Open WhatsApp Business app on your phone and tap "More options" (the three dots icon) > Settings > Business settings > Profile.
Fill in the fields with the relevant information about your business.
Tap "Save" when you are done.
To create your catalog, follow these steps:
Open WhatsApp Business app on your phone and tap "More options" (the three dots icon) > Settings > Business settings > Catalog.
Tap "Add product or service" and fill in the details of each item, such as name, price, description, link, code, etc.
You can also add images of each item by tapping the camera icon.
Tap "Save" when you are done.
You can add up to 500 items in your catalog.
How to use WhatsApp Business app effectively
Now that you have downloaded and set up WhatsApp Business app, you can start using it to communicate with your customers and grow your business. Here are some tips on how to use the app effectively:
Manage your chats and contacts with labels and filters
Labels and filters are useful tools to help you organize your chats and contacts. You can use labels to categorize your chats and contacts by different criteria, such as new customer, new order, pending payment, paid, order complete, etc. You can also create your own custom labels. You can use filters to sort your chats by unread messages, groups, or broadcast lists. This can help you prioritize your responses and manage your time.
To use labels, follow these steps:
Open a chat or tap and hold a contact in the Chats tab.
Tap "Label" and select an existing label or create a new one.
You can also edit or delete labels by tapping "More options" (the three dots icon) > Settings > Business settings > Labels.
To use filters, follow these steps:
Go to the Chats tab and tap "More options" (the three dots icon) > Filter.
Select a filter option: Unread messages, Groups, or Broadcast lists.
You can also clear the filter by tapping "Clear filter".
Automate your communication with quick replies, greeting messages, and away messages
Quick replies, greeting messages, and away messages are special tools that can help you automate your communication with customers. You can use quick replies to save and reuse messages that you frequently send so you can answer common questions in no time. You can use greeting messages to send an introductory message to your customers when they first message you or after 14 days of inactivity. You can use away messages to let your customers know when you're away or busy by setting up an automatic reply.
To use quick replies, follow these steps:
Open a chat and type "/" in the text box.
Select a quick reply from the list or create a new one by tapping "More options" (the three dots icon) > Settings > Business settings > Quick replies.
You can also edit or delete quick replies by tapping "More options" (the three dots icon) > Settings > Business settings > Quick replies.
To use greeting messages, follow these steps:
Tap "More options" (the three dots icon) > Settings > Business settings > Greeting message.
Turn on "Send greeting message".
Edit the message or create a new one by tapping the pencil icon.
Select who will receive the message: Everyone, Everyone not in address book, Everyone except..., or Only send to....
Tap "Save".
To use away messages, follow these steps:
Tap "More options" (the three dots icon) > Settings > Business settings > Away message.
Turn on "Send away message".
Edit the message or create a new one by tapping the pencil icon.
Select when to send the message: Always send, Custom schedule, or Outside of business hours.
Select who will receive the message: Everyone, Everyone not in address book, Everyone except..., or Only send to....
Tap "Save".
Monitor your performance with analytics and reports
Analytics and reports are valuable tools that can help you monitor your performance and improve your strategy. You can access metrics such as the number of messages sent, delivered, read, and received. This can help you evaluate how effective your communication is and how engaged your customers are. You can also export your data as a CSV file for further analysis.
To access analytics and reports, follow these steps:
Tap "More options" (the three dots icon) > Settings > Business settings > Statistics.
You will see a chart with the metrics for the last 7 days.
You can also export your data by tapping "Export data".
Conclusion and FAQs
In conclusion, WhatsApp Business app is a powerful tool for small businesses who want to communicate more efficiently with their customers, grow their business, and stand out from the competition. It is easy to download and set up, and it offers many features and benefits that can help you improve visibility , automate communication, and keep your workflow organized. It can also help you build long-lasting customer relationships, drive business outcomes, and meet customers where they already are. We hope this article has helped you understand how to download and use WhatsApp Business app effectively. If you have any questions, you can check out the FAQs below or visit the official website for more information.
FAQs
Here are some of the frequently asked questions about WhatsApp Business app:
What is the difference between WhatsApp Business app and WhatsApp Messenger?
WhatsApp Business app is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, free international messaging, group chat, offline messages, and much more. However, WhatsApp Business app also offers some additional features that are designed for small businesses, such as business profile, catalog, labels, filters, quick replies, greeting messages, away messages, and analytics.
Can I use WhatsApp Business app and WhatsApp Messenger on the same phone?
Yes, you can use both apps on the same phone, but each app must have its own unique phone number. You cannot use the same number for both apps.
Can I migrate my chat history and media from WhatsApp Messenger to WhatsApp Business app?
Yes, you can migrate your chat history and media from WhatsApp Messenger to WhatsApp Business app, but only if you are using the same phone and the same number for both apps. If you are using a different phone or a different number, you cannot migrate your data.
How can I download WhatsApp Business app?
You can download WhatsApp Business app from the Google Play Store or the App Store, depending on your device. You can search for "WhatsApp Business" or use the links below:
How can I contact WhatsApp Business support?
If you need any help or have any feedback about WhatsApp Business app, you can contact WhatsApp Business support by following these steps:
Open WhatsApp Business app on your phone and tap "More options" (the three dots icon) > Settings > Help > Contact us.
Type your message and attach screenshots if needed.
Tap "Send".
You can also visit the official website for more resources and information.
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